This privacy policy describes how maxluxshop.com (the “Site” or “we”) collects, uses and discloses your Personal Information when you visit or make a purchase from the Site.

Collection of Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual ( including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

Device information

·        Examples of personal information collected include: web browser version, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.

·        Purpose of collection: to load the Site accurately for you, and to perform analyzes on the use of the site to optimize our Site.

·        Source of collection: Collected automatically when you access our site using cookies.

·        Disclosure for commercial purposes: shared with our processor pretashop .

Order information

·        Examples of personal information collected: name, billing Address

·        , shipping address, payment information, email address and telephone number.

·        Purpose of collection : for you provide our products and fulfill our part of the contract, to process your payment information, arrange shipping and provide invoices and/or order confirmations, communicate with you, review orders for potential risk or fraud, and where compliant to the preferences you have shared with us, we provide you with your information with advertising relating to our products or services.

·        Source of collection: collected from your home.

·        Disclosure for commercial purposes: shared with our Prestashop processor .

Customer Support Information

·        Examples of personal information collected: Emails, email subject, etc.

·        Purpose of collection : providing customer support.

·        Source of collection: collected from your home.

·        Disclosure for commercial purposes: Prestashop and paypal

Minors

The Site is not intended for individuals under the age of 12 . We do not intentionally collect Personal Information from your children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example :

·        We use Prestashop to power our online store. You can learn more about how Prestashop uses your Personal Information here: https://prestashop.com/personal-data-protection-policy-prestashop-download/ .

·        We may share your Personal Information in compliance with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information that we may receive, or otherwise protect our rights.

Behavioral Advertising

As described above, we use your Personal Information to provide targeted advertisements or marketing communications that we believe may be of interest to you. For example :

·        We use Google Analytics to help us understand how our customers use the Site. You can learn more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en . You can also opt out of Google Analytics here: https://tools.google. com/dlpage/gaoptout .

·        We share information about your use of the Site, your purchases and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (to which you may consent, depending on your location).

For more information about ad targeting and how it works, you can visit the Network Advertising Initiative (“NAI”) Educational Page at http://www.networkadvertising.org/understanding-online-advertising/how -does-it-work .

You can unsubscribe from advertising targeting by:

·        FACEBOOK - https://www.facebook.com/settings/?tab=ads

·        GOOGLE - https://www.google.com/settings/ads/anonymous

·        BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads ]

Additionally , you can opt-out of some of these services by visiting the Digital Advertising Alliance Opt-Out Portal at: http://optout.aboutads.info/ .

Using your Personal Information

We use your Personal Information to provide our services to you, which includes : offering products for sale, payment processing, shipping and fulfilling your order and keeping you informed of new products, services and offers.

Legal basis

In accordance with the General Data Protection Regulation (“GDPR”), if you are a resident of the European Union Economic Area (“EEA”), we process your personal information under the following legal bases:

·        Your consent;

·        The execution of the contract between you and the Site;

·        Compliance with our legal obligations;

·        To protect your vital interests;

·        To carry out a task carried out in the public interest;

·        For our legitimate interests which do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to delete this information. For more information about your rights to erasure, please see Your rights section below.

Automatic decision making

If you are an EEA resident, you have the right to object to processing based solely on automated decision-making (which includes profiling), where the decision-making has a legal effect on you or otherwise materially affects you. .

We not engage in fully automated decision-making that has legal or otherwise significant effect using customer data.

Our Prestashop processor uses limited automated decision-making to prevent fraud that has no legal or otherwise significant effect on you ..

Services that include elements of decision-making automation include:

• Temporary block list of IP addresses associated with repeated failed transactions. This blacklist persists for a small number of hours.

• Temporary deny list for credit cards associated with IP addresses on the deny list. This blacklist persists for a small number of days. [INCLUDE THE

Your rights

GDPR

If you are an EEA resident, you have the right to access the personal information we hold about you, transfer it to a new service and request that your personal information be corrected, updated or deleted. If you would like to exercise thesis rights, please contact us via the contact details below.

Your personal information will initially be processed in Ireland and then transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on GDPR compliance for data transfers, see Shopify 's GDPR white paper : https://help.shopify.com/en/manual/your-account/privacy/GDPR

CCPA

If you are a California resident, you have the right to access the personal information we have about you (also known as a “right to know”), transfer it to a new service, and request that your personal information be corrected. , updated or deleted. If you would like to exercise thesis rights, please contact us via the contact details below.

If you would like to designate an authorized agent to submit dissertation applications on your behalf, please contact us at the address below.

Cookies

A cookie is a small amount of information downloaded to your computer or device when you visit our site. We use a number of different cookies, including functional, performance, advertising, social media or content cookies. Cookies improve your browsing experience by allowing the website to remember your actions and preferences (such as login and region selection). This means you don't have to re-enter this information every time you return to the site or navigate from one page to another. Cookies also provide information about how people use the website, for example whether it is their first visit or whether they visit frequently.

We use the following cookies to optimize your experience on our site and to provide our services.

Cookies necessary for the operation of the store

Reports and analytics

The length of time a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most cookies we use are persistent and will expire between 30 minutes and two hours. years from the date they are downloaded to your device.

You can control and manage cookies in different ways. Please keep in mind that deleting or blocking cookies may have a negative impact on your user experience and some parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser's "Tools" or "Preferences" menu. For more information on how to change your browser settings or how to block, manage or filter cookies, you can find it in your browser's help file or on sites such as www.allaboutcookies. org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt out of certain uses of your information by these parties, please follow the instructions in the “Behavioral Advertising” section above.

Do not follow

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not change our data collection and use practices when we detect such a signal from your browser .

Changes

We may update this Privacy Policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.

Contact

For more information about our privacy practices, if you have any questions, or if you would like to make a complaint, please contact us by email at contact@maxluxshop.com or by telephone +1 302-497-0921

Last updated: 06/03/2024

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the competent data protection authority. You can contact your local data protection authority or our monitoring authority here : https://ico.org.uk/make-a-complaint/